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SEO Buyer Guide

SEO or Search Engine Optimisation is used to promote a business on the internet. The primary focus of SEO remains on achieving high rankings in the search engines. There are two parts of a search engine optimisation service namely on-page optimisation and off-page optimisation. On-page optimisation deals with all the necessary changes on the website which make the website “crawl-able” and search engine friendly. On-page optimisation process includes

  • Site Restructuring
  • Competitor Analysis and Keyword Selection
  • Meta Tag Insertions
  • Navigation Optimisation
  • Content Modification, Addition and Optimisation
  • Inner Linking
  • Broken Link Removal
  • Website Flow Optimisation
  • Site Map Creation

Once you hire a SEO company in the UK, the company will perform an on-page optimisation on your web site. The primary purpose of an on-page optimisation is to make the site as search engine friendly as possible. Once the on-page optimisation is complete the off-page optimisation process starts. It is important to note that time limits can be set for on-page optimisation but off-page optimisation is an ongoing process. Search engines look for links and content on a website. In some cases, the website may be very good but low number of incoming links leads to lower search engine rankings.

Professional SEO companies in the UK employ SEO specialists and link builders who create and maintain high PR incoming links to your business portal. Once you get some high quality incoming links, your SEO company will focus on retaining and increasing the number of incoming links. Search engines give a high score to the website with high PR incoming links. Some of the major processes of off-page optimisation include:

  • Search Engine Submission
  • Directory Submission
  • Forum Posting
  • Blog Posting
  • Social Media Networking
  • Link Building

If you are interested in hiring a professional SEO company in the UK, you can contact us at Quote Bean. Quote Bean offers free quotes from top search engine optimisation companies in the UK. You can receive up to 6 free quotes now by filling in a simple form.

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